License

Picture credit: Francisco Huguenin Uhlfelder, Shop Until You Drop by Banksy

WHAT WE DO

QUALIFY, PROMOTE & SUPPORT GENUINE ETHICAL BRANDS
  • PC Leader Doug Ford hammered over allegations stolen data helped boost campaign | CBC News
    The rookie leader of Ontario's poll-leading Progressive Conservatives came under concerted attack on Saturday over allegations his candidates for next month's election might have used stolen data to …Tweeted by @Sourcing_Guru https://twitter...
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  • 1,200 Kids Have Been Killed by Guns Since Parkland
    That is approximately how many people under age 18 have died as a result of gun violence in the United States exactly one year since the mass shooting at Marjory Stoneman Douglas High School in Parkl…Tweeted by @dhlovelife https://twitter...
    Moreteenvogue.com

  • Riverford and Ecotricity call for greener capitalism
    Two of Britain’s greenest entrepreneurs, Dale Vince and Guy Singh-Watson, have come together to appeal for businesses to refocus on people and the planet over profit...
    Morewickedleeks.riverford.co.uk

  • Can the arts afford to be too fussy about how sponsors make their money
    ‘The true purpose of art is to recycle money,” or so once said the American theatre director Peter Sellars...
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  • Special counsel prosecutors say they have communications of Stone with WikiLeaks
    The prosecutors have not yet explained in full the extent to which Stone actually reached WikiLeaks or Assange, or levied public charges against them for their role in the distribution of the hacked …Tweeted by @Josiegirlz5 https://twitter...
    Morecnn.com

  • The ethical and political questions raised by AI
    The outsider being assessed by this system does not know what data it has gathered about them, or how it is relating it to other data it has gathered, or what biases might be inherent in that data...
    Moreadalovelaceinstitute.org

  • The Dangers of 5G to Children's Health Children's Health Defense
    Mobile and wireless technologies are a ubiquitous feature of modern life...
    Morechildrenshealthdefense.org

  • Sexual harassment in medicine
    After a dinner at a professional society meeting, a prominent surgeon accosted Reshma Jagsi, MD, DPhil, in the cloakroom and repeatedly demanded to walk her to her room...
    Morenews.aamc.org

  • Better Language Models and Their Implications
    Our model, called GPT-2 (a successor to GPT), was trained simply to predict the next word in 40GB of Internet text...
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  • Job Details | LGBT in Higher Education
    When Bay Path opened its doors to students in downtown Springfield, MA in 1897, it had a very clear goal: to provide a practical, affordable, and career-oriented education to meet the needs of compan…Tweeted by @LGBT_HigherEd https://twitter...
    Morelgbtinhighered.com

  • Hidden conflicts Pharma payments to FDA advisers after drug approvals spark ethical concerns
    On a sweltering July day in 2010, seven medical researchers and one patient advocate gathered in a plush Marriott hotel in College Park, Maryland, to review a promising drug designed to prevent heart…Tweeted by @SSRI_Injured https://twitter...
    Moresciencemag.org

  • The Bauhaus' Most Iconic Designs, Explained
    “If your contribution has been vital there will always be somebody to pick up where you left off, and that will be your claim to immortality...
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  • "Boohoo" becomes the first leading fashion company without wool
    The Boohoo brand has decided not to manufacture wool products, and the news comes after the People for the Ethical Treatment of Animals petitioned the Internet to demand that retailers take a stand a…...
    Morehackesh.com

  • Ethical Diving Tips - Nomadic Nerd
    As I’ve recently discovered, diving opens up a whole new world for you to explore...
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  • 10 Questions with Rute from Tuhkana: Creating Sustainable Swimwear
    As part of our founder interview series, we speak with Rute Ribeiro Martins from Tuhkana about her love of the beach, travel and sustainable swimwear...
    Moremamoq.com

  • Can a Doctor Refuse to Treat a Patient Who Takes Cannabis
    If you had reason to be confident that your promptings would guide her to a life as a happily married mother, it would certainly be ethical to proceed...
    Morenytimes.com

  • The Easiest Way to Save the Planet - Eat More!
    A few weeks ago I was browsing BBC news online during my lunch break and came across an article about the ‘planetary health diet’...
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  • The Environmental Costs of UK Fashion
    Have you ever considered of the environmental impact of your closet? Not just the cost of manufacturing, but the entire environmental footprint from raw materials and manufacturing all the way to use…Tweeted by @think_mamoq https://twitter...
    Moremamoq.com

  • 10 Questions with Kresse from Elvis and Kresse: 'Rescue, Transform, Donate'
    My first job was in venture capital...
    Moremamoq.com

  • Elephant sanctuaries which we do & don’t support. Helping Dreamers Do.
    Thailand Elephant Nature Park...
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  • The Ultimate Guide to SSL and TLS - DreamHost
    If there’s one thing we will never stop talking about, it’s website security...
    Moredreamhost.com

  • The 70 Best Online Resources to Learn to Code (Updated 2019) - DreamHost
    If you look back at tech movies of the past, some of them were really ahead of their time...
    Moredreamhost.com

  • International Businesses Standards Organization (IBSO)
    The Worldwide Charter for Fair International Commerce is a global initiative that allows for businesses and organizations to formally proclaim their commitment to promote sustainable and positive bus…Tweeted by @Interstandards https://twitter...
    Morestandardizations.org

  • Scott Brison gets corporate banking job with BMO | The Chronicle Herald
    Scott Brison hasn’t been out of the House of Commons for a week and he’s already got a new gig BMO Capital Markets announced Thursday it had hired Brison as vice-chair of investment and corporate ban…Tweeted by @sl_riley https://twitter...
    Morethechronicleherald.ca

  • Billie lathers up $25M more in VC funding
    Billie, a direct-to-consumer women's shave and body brand, on Tuesday announced a $25 million Series A investment led by Goldman Sachs' Private Capital Investing Group...
    Moreretaildive.com

  • SADC-EU EPA Outreach - Events
    A delegation of members representing the International Trade (INTA) Committee of the European Parliament, the committee responsible for giving consent to the Economic Partnership Agreements (EPA) bet…Tweeted by @EUinSA https://twitter...
    Moresadc-epa-outreach.com

Registration

All registered ethical brands appear in the Ethical Brand Directory. Our non-starter policy denies some organisations the right to register based on the nature of their activities, but generally speaking, registration is accessible to the vast majority of organisations.

Licensing

All of the organisations listed in the Ethical Brand Directory are licensed to display the Ethical Brand Identity™ or logo so that their particular products and services may be instantly recognised as the better options. Registrants graduate from a Limited License during the first 30 days of registration, to a Standard License and optionally to an Extended License that permits product labelling. We take our responsibility seriously, which is why every licensed ethical brand is the subject of our proprietary authentication methodology.

Authentication

Our unique method of authenticating ethical brands has been developed in real-world service settings and in collaboration with more than 100 organisations on every continent. We apply the exact same qualifying criteria to all participating brands - irrespective of their size, industry focus or geographic location. This revolves around the fielding, qualification and validation of feedback from the stakeholders of each registered ethical brand, which is processed in the strictest confidence.

 

This approach not only provides us with the insight we need to maintain confidence in each of our licensees, but by sharing this insight at the most senior levels of the organisation that is the subject of stakeholder feedback, brand owners who are genuinely committed to the concept of ethical branding are able to maintain a constant vigil over important stakeholder interactions. Genuine ethical brands are qualified by their responsiveness to the expectations of their stakeholders. All licenses are retained by the lack of evidence to the contrary and their continuing commitment to conduct themselves in a manner that is consistent with membership of a human, civilised, polite and just society.

Advice and Support


Our growing network of Associate Partners is comprised of experienced independent professionals who have been carefully selected, trained and equipped with detailed knowledge of our licensing framework. They are uniquely qualified to assist owners and executives to interpret the ethical brand opportunity; to research, identify, articulate, plan and implement an authentic ethical branding strategy with absolute confidence. Read more...