License

Picture credit: Francisco Huguenin Uhlfelder, Shop Until You Drop by Banksy

OUR MISSION

TO HELP EVERYONE MAKE BETTER CHOICES
  • Critics fear RSPO's stricter palm oil standards will create two-tier system
    The world's leading body for the certification of sustainable palm oil has created new standards to tackle deforestation, human rights violations and greenhouse gas emissions on certified plantatio...
    Moretheguardian.com

  • From Liverpool FC to Google: business joins in pledge to promote safer internet #SID2016
    The world has changed dramatically in the 13 years since the annual Safer Internet Day (SID) was launched...
    Moretheguardian.com

  • What would it look like if Davos and Burning Man had a baby
    Elliot Bisnow, the co-founder of Summit - which he calls an events community for people who are "passionate and nice and interested in doing something impactfulĚ - said he never thought he'd be liv...
    Moretheguardian.com

  • Air pollution raises risk of death 'for decades after exposure'
    Air pollution raises the risk of death for many decades after exposure, according to the longest-running study to date...
    Moretheguardian.com

  • Sustainable Business Awards | The Guardian
    Enter Guardian Sustainable Business Awards 2016 To enter, please click register above...
    Moretheguardian.com

  • Stop maiming animals to train medics: Column
    As military veterans, we both understand the critical role medics play on the battlefield...
    Moreusatoday.com

  • How ProPublica produces investigative journalism that's both high quality and sustainable
    Given all the trash, half-truths and outright lies published on digital media, people are placing a higher value on media that verify information and demonstrate high ethical standards...
    Moreijnet.org

  • 2016 George Gerbner Lecture in Communication by Claire Wardle, Ph.D.
    Ethical practice underpins the journalism profession...
    Moreasc.upenn.edu

  • Machine Learning and the Profession of Medicine
    Must a physician be human A new computer, "Ellie,Ě developed at the Institute for Creative Technologies, asks questions as a clinician might, such as "How easy is it for you to get a good night's ...
    Morejama.jamanetwork.com

  • How to Bring Better Ethics to Data Science
    In the waning months of the Bloomberg administration, I worked for a time in a New York City Hall data group within the Health and Human Services division...
    Moreslate.com

  • Case Study: Patagonia's Circular Economy Strategy
    LONDON, Feb...
    Morecsrwire.com

  • My husband told a job candidate he was going to hire her, but is having second thoughts. Can he back out
    My husband manages a large division of a bureaucratic government-funded organization, and he does a lot of hiring...
    Morecruxnow.com

  • Ethical Maternity Clothes | Moral Fibres - UK Eco Green Blog
    A reader recently asked me about the options available for ethical maternity clothes, which I thought I'd address now while it's still fresh in my mind!  And to be honest, five weeks in I'm still w...
    Moremoralfibres.co.uk

  • These are the 'least ethical' supermarkets in the UK
    The most and least ethical supermarkets in the UK have been named, amid calls for the British government to follow the example of France and ban stores from throwing away food...
    Moreindependent.co.uk

  • The pig eater's dilemma
    What do you know about the meat on your plate Do you need to know what it ate and where it lived Well, some meat eaters and animal lovers ­don't stop there...
    Morecbc.ca

  • Ethical meat: how should we treat the animals we eat
    What do you know about the meat on your plate Do you need to know what it ate and where it lived Well, some meat eaters and animal lovers ­don't stop there...
    Morecbc.ca

  • Jillybean (@jilleeeebean) on Twitter
    #Blackfish #OPSeaWorld #OPkillingbay #Tweet4taiji #Tweet4dolphins #OPWhales #Anonymous #bantrophyhunting #BoycottRinglingBros Tweets Jillybean retweeted yo boo 13m #OpKillingBay "If you're not outr...
    Moretwitter.com

  • Ethical Issues in the Gulf Snapper Fishery
    In 2007 the Gulf snapper fishery moved to an individual fishing quota management system (IFQ)...
    Morecfooduw.org

  • U.S. Office of Government Ethics - 5 C.F.R. Part 2635: Standards of ethical conduct for employees of the executive branch
    In 1989, the President's Commission on Federal Ethics Law Reform recommended that individual agency standards of conduct be replaced with a single regulation applicable to all employees of the exec...
    Moreoge.gov

  • Watchdog calls for independent review of B.C. shadow flipping not influenced by real estate body
    A group that calls itself a non-partisan political watchdog is calling for an independent inquiry into allegations of shadow flipping in Vancouver's booming real estate market...
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  • Our Commitment to Truth and Transparency | Debt Settlement Companies - Help with Debt
    Despite the oversight and consumer protection laws in place to ensure debt settlement companies act with compassion and transparency, some engage in unethical business practices to squeeze more mon...
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  • Where can You Find Pharma Jobs
    Looking for a Job in pharma or health care Industry...
    Moremines-promotionsweb-tr.cu.cc

  • The Body Shop renews its ethical commitment with measurable CSR goals as it celebrates its 40th birthday
    The Body Shop, well known for a generation for its commitment to corporate social responsibility (CSR), is unveiling a new global strategy as it celebrates its 40th birthday...
    Morelucire.com

  • Recycling an ethical issue
    Recycling is starting to cost more than it earns...creating a business case crisis for the recycling industry especially processing plants as the value of recyclables go down because of various facto...
    Morelitterarti.com

  • Why climate change is an ethical problem
    Calved icebergs from the nearby Twin Glaciers floating near Greenland in 2013...
    Morewashingtonpost.com

  • People for the Ethical Treatment of Animals (PETA), Mercy For Animals, President of the United States, Facebook, Instagram, U.S. Fish and Wildlife Service: Stop Instagram taking down animal activist accounts & Take down hunters instead
    We are not allowed to spread the TRUTH, But Hunters are allowed their graphic & gory accounts, Where they pose with animals stuck in traps, While they are screaming & terrified for their life...
    Morechange.org

  • Chains of Love
    The Context We live in amazing times...
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  • Turbine Kit: 3 Best Reasons One Will Work For You
    The turbine kit can be a terrific tool you can use to cut your costs at home...
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  • Ethical Content Marketing - Are You Doing It Right
    With all of the spamming and scamming that happens daily on the Internet, how do you know that what you're doing is ethical Not only is it just plain bad to be unethical, it's also not effective...
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  • As Concern Grows Over The Zika Virus Outbreak, So Do The Moral And Ethical Conversations
    Menu Home Donate Program Notes Search News Arts & Culture Weather Music Events Shows Shows About WPR Support Arts & Culture Music Film Books Food Art Digital Media Games & Humor More Classical Musi...
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  • EC-Council Certification Guide: Overview And Career Paths - Introduction
    Introduction EC-Council Entry-Level Certs ENSA: EC-Council Network Security Administrator CEH: Certified Ethical Hacker ECSA: EC-Council Certified Security Analyst LPT: Licensed Penetration Tester ...
    Moretomsitpro.com

  • [TA Deals] This bundle will help you become an IT security and ethical hacking expert (98% off) - AIVAnet
    Information is a growing lucrative field, so it's no surprise to see many people head into it for work...
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  • Why You Should Tint Your Windows
    Heat rejection and a custom look for your auto are the two outstanding reasons most people consider auto window tinting...
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  • Windows Shortcuts, Tricks, and Tips to Help You
    Make things easier on yourself by putting the Windows taskbar to efficient use...
    Moresystemsgood-postinguc.cu.cc

  • Stitching Together Lives and Fashion in Liberia
    MONROVIA, Liberia - On the first day that Archel Bernard opened her spanking-new high-fashion-with-a-Liberian-twist factory, some guy pretending to be a deaf beggar came in and stole her iPhone...
    Morenytimes.com

  • 7 Danger Signs of a False Confession | Wicklander-Zulawski & Associates, Inc
    A false confession is an admission of guilt in which the confessor is not responsible for the crime...
    Morew-z.com

  • #YouthChoices Project
    Young people are confronted with ethical dilemmas every day...
    Moremcc.gse.harvard.edu

  • Alexa Chung Gives A Damn About This Ethical Fashion Brand
    Alexa Chung has the fashion Midas touch - and she's decided to use her charm to support an ethical fashion brand by putting out a rallying cry for us to all "give a damn"...
    Morehuffingtonpost.co.uk

  • People for the Ethical Treatment of Animals (PETA): End Animal Cruelty at Ringling Bros. and Barnum & Bailey Circus
    As a child I loved going to the circus...
    Morechange.org

  • Self-Examination and Self-Transcendence
    Most contemporary moral philosophers believe that self-examination and self-knowledge play a central role in the development of virtue...
    Morethevirtueblog.com

W e license genuine ethical brands to display the eb symbol on their websites, stationery, signage, advertising and products. We do this so that everyone who not only cares about quality and value for money, but also about pressing social, economic and environmental issues can instantly identify those organisations, products and services that are part of the solution and not the problem.

The problems afflicting our world today are as diverse as they are complex - ranging from the destruction of our natural environments to advertising standards, corporate greed, government corruption, poverty in employment and growing economic inequality. Awareness of the many issues is generally high but real solutions rare.

Nevertheless, we do know that commerce has a significant role to play in making the world a better place. That is why it is so important for everyone who cares about these things to be able to instantly identify the organisations that are part of solutions and not problems. These ethical brands are members of a humane, civilised, polite and just society. Each time good people decide to support these organisations by buying their products and service, investing and working in them, the better our world becomes.

Ethical Brands don't claim to have all the solutions but each one consistently demonstrates that it is focused on managing gaps between what their customers, staff, investors and partners expect and the reality of their brand experiences. They are not registering as ethical brands because it is the latest must have PR accessory, but because they are genuinely committed to doing the right thing.

 

The term ethical brand is often misinterpreted and misappropriated. Claims that a product is - for example - environmentally friendly or organic, or that a brand should be trusted, perhaps even because it makes charitable gestures all encourage us to believe that it is good - in other words an ethical brand. Sometimes that assertion is true, but these claims and gestures are often used to deliberately foster perceptions of a brand that simply are not true.

This is the problem that inspired us to research and develop our ground-breaking service. The licensing program is the only one of its kind that is so widely accessible to organisations of all shapes and sizes worldwide, and underpinned by a strong authentication methodology.

This will establish the ethical brand logo identity as one of the most widely recognised symbols of operational integrity because all registered ethical brands are qualified using our real-time evidence-based monitoring system. Our methodology identifies and reports gaps between stakeholder expectations and the real-world brand experiences that these organisations deliver each and every day.

These gaps are common to every organisation, but genuine ethical brands are qualified by their demonstrated willingness to minimise them by engaging with the issues that we identify as well as report into the most senior levels of these organisations. We monitor the outcomes of these reports as a condition of every license to display the logo.