This policy document is published by the Ethical Brand Foundation ("Ethical Brand") at www.ethicalbrand.com (the "website").
Ethical Brand respects your privacy and is committed to protecting any personal information that you choose to share with us. This policy describes how we collect and use that information. You may browse our website without giving us any personal information about yourself. When we do require personal information from you it is generally to assure the integrity of our service.
Personal information refers to any information that may be used to identify an individual, including, but not limited to a name, email address, home, postal or other physical address, title, birth date, gender, occupation, industry, personal interest, or any other information that may be needed to fulfil a service request.
When you browse our website, you generally do so anonymously, until you choose to identify yourself to Ethical Brand. We request and collect some personal information whenever you request some types of information and or choose to register or subscribe to any of our services; whenever you contact us and or submit feedback on any third party website licensed to use the Ethical Brand Identity, or whenever you choose to submit your personal information to Ethical Brand for any reason.
We only ever request and collect personal information for the purpose of providing a service to you and or as part of our ongoing research into issues that are of interest and concern to you and all of our stakeholders. All contributions of feedback, personal opinions, suggestions, anecdotes and or accounts of your experiences, which you choose to submit to us, either directly or via any collection point that is licensed to use the Ethical Brand Identity represents a contribution to our research. You make this contribution on a quid quo pro basis, which is to say you acknowledge that the purpose for which the information is being collected is likely to benefit you, either directly or indirectly. We may request personal information and use this to validate your contribution. However, neither the fact that you have participated in our research, nor any personal information that may be used to identify you is ever passed to any third party without your express permission to do so.
Monitoring and Feedback
During the ongoing course of our licensing procedures, any feedback or other information we obtain from any source, concerning any entity that is licensed to use the Ethical Brand Identity is treated in the strictest confidence and shared only with the person authorised to receive and act upon such information at the licensed entity.
If you prefer not to receive cookies while browsing our website, you can set your browser to warn you before accepting cookies and you may refuse the cookie when your browser alerts you to its presence. You can also refuse all cookies by turning them off in your browser. In any of these instances your use of the website is likely to be severely curtailed.
Use of Information
Ethical Brand uses your personal information for the general purpose of fulfilling our service obligations, to personalise your website experience and deliver a valued service to you, which you have requested. We may use it to keep you up to date with news and other information that fits criteria you have set as being of most interest and relevance to you and generally to provide you with a service that is consistent with your particular needs.
All Ethical Brand data is stored and controlled on servers with limited access. Your information may be stored and processed in any country where an Ethical Brand operates.
We reserve the right to contact you at any time for research purposes, but you are not ordinarily obliged to participate in this. You may be obliged to participate in certain types of research at particular intervals if you are subscribed to a particular product or service that sets this out as a condition of service. If you are subscribed to Ethical Brand by a Sponsor then you may be obliged to participate in some research activities and results may be reported to your Sponsor. However, in any event and under no circumstances will the results of any research that you have participated in, identify you personally.
We do not use your information to send you direct marketing information about our products and services, unless you have specifically indicated your desire to receive this type of communication from us.
Unless specifically stated and agreed to the contrary, we require specific action from you to indicate your consent before we use your personal information for any purposes other than those described above.
When an account is closed the information associated with it will not be deleted for so long as any agreement binding you to Ethical Brand remains in force and effect. This also allows us to prevent the re-use of your user identity, email and or other relevant login information.
Ethical Brand makes every reasonable effort to safeguard the security of the data you provide to us with physical, electronic, and managerial procedures. Your Ethical Brand account information is password-protected for your privacy and security and accessible using industry-standard SSL-encryption to enhance the security of data transmissions. While we strive to protect your personal information and opinions, we cannot absolutely ensure the security of the information you transmit to us, and so we encourage you to take precautions to protect your personal data whenever and wherever you are on the internet. Change your passwords often, use a combination of letters and numbers, and make sure you use a secure browser.
Children and Privacy
Our websites do not target and are not intended to attract children under the age of 13. Ethical Brand does not knowingly solicit personal information from children under the age of 13 or request personal information from them.
Third Party Sites
Changes, Questions and Suggestions
Ethical Brand will amend this policy from time to time and post the updated document to our website. If you have questions or concerns about our collection, use, or disclosure of your personal information, please contact us at http://www.ethicalbrand.com/home/contactus.
Last Updated: June 2011